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Food Symposium Agenda (Subject to change)
(Click here for Automation Workshop Agenda)
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| Thursday, March 22, 2007 |
| 7:15 am | Registration Opens, Breakfast Served |
| 8:00 am - 8:15 am | Opening Comments |
| 8:15 am - 9:15 am |
Dr. David Hughes
Emeritus Professor of Food Marketing, Imperial College London
(UK)
Global Consumers Trends in Food and Health: Where's the Beef?
In an environment of heightened requirements for evidence-based claims, most companies can not go it alone. Vertical and
horizontal alliances are emerging in the supply chain and a partnership era is emerging. So, who's your ingredient partner?
Who's your marketing partner? Think you can go it alone? Dream on! Bye-bye independence, and hello interdependence.
Dr. Hughes will also address how the animal protein market is lagging behind when it comes to creating products that are
considered good for you.
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| 9:15 am - 10:15 am |
Dr. Barry Zoumas
President, North American Branch, International Life Sciences Institute
Professor of Agribusiness, Pennsylvania State University
(USA)
Nutraceuticals and Functional Foods: Miracle Foods or Modern Day Snake Oil?
Dr. Zoumas will draw on his vast experience in the US food industry to provide an overview of where nutrition has come from
over the past 35 years, where the food and health industry is going in North America, and where functional foods fit in. He will
give an update on what the International Life Sciences Institute is doing in this area.
| | 10:15 am - 11:00 am | Networking Break |
| 11:00 am - 12:00 pm |
Ms Kaori Nakajima
Regulatory & Scientific Affairs Research Laboratory, The Nisshin OilliO Group, Ltd.
(Japan)
FOSHU: Foods for Specified Health Uses in Japan
An insightful look at the complex regulatory framework around FOSHU, or "foods with health claims" in Japan. This unique
claims system and its history will be discussed, and example FOSHU products will portray the innovations and limitations of
foods that fall into this category. Ms Nakajima will provide insights into this key food market in Japan.
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| 12:00 pm - 2:00 pm | Networking Lunch |
| 2:00 pm - 3:00 pm |
Dr. David Sparling
Executive Director, Institute of Agri-Food Policy Innovation
Guelph (Canada)
Capitalizing on Functional Foods: Creating an Environment for Innovation and Investment
Dave Sparling will examine the opportunities in the growing market for products linking food and health and why Canada lags
behind much of the world, including a look at reshaping the regulatory framework so that Canadian companies and consumers can
benefit from the emerging functional food market.
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| 3:00 pm - 4:00 pm |
KEYNOTE ADDRESS
Dr. Jacqueline Shan
President, CEO & Chief Scientific Officer, CV Technologies Inc.
Edmonton (Canada)
From Research to Commercialization: COLD-fX Case Report
Trace the success story of CV Technologies with the company's president, chief research scientist and discoverer of its star
product - "Cold-fX". With her background in Western and traditional Chinese medicine, Dr. Shan shares her unique perspective on this
emerging market. As both a researcher and a CEO, Dr. Shan shares her insights into the market's potential, its pitfalls and
how it can flourish in the future.
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| 4:00 pm - 4:30 pm | Networking Break |
| 4:30 pm - 5:00 pm |
Wrap Up - The Innovators: What Consumers Want
What trends and market needs are contributing to the "Wellness Boom"? Close the day with a brief overview of what is important
to consumers as we identify key trends in food consumption.
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| 6:00 pm - 9:00 pm |
Reception, Hotel Arts, Raw Bar, 119 - 12th Avenue SW
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Friday, March 23, 2007 |
| 7:15 am - 8:00 am | Breakfast Served |
| 8:00 am - 9:30 am |
Dr. Steven Pratt
Senior Staff Ophthalmologist, Scripps Memorial Hospital
La Jolla, California (USA)
Superfoods: A Look at the Potential of Nutritional Healing
Dr. Pratt, author of bestsellers: "SUPERFOODS Rx: Fourteen Foods That Will Change Your Life" and "Superfoods HealthStyle:
Proven Strategies for Lifelong Health", will discuss the impact of wholesome foods on health, and foods that can be used as
a way to prevent major chronic diseases. Steven will share his cutting edge perspective on functional foods and their importance to
creating healthy lives.
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| 9:30 am - 10:15 am |
Ms. Carol Binder
Executive Director, Pike Place Market
Seattle, Washington (USA)
The Role of Food Producers and Sellers in the Health of the Community: An Integrated Wellness Approach
Pike Place Market is America's oldest farmers' market, and a thriving community network of social services and traditional
marketplace. Gain insight into the potential of this unique integration of nutrition and healthy eating into the fabric of the
community, and the role of the Farmers' Market and its producers in the social service network and the continuing health of the
community.
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| 10:15 am - 10:45 am | Networking Break |
| 10:45 am - 11:45 am |
Dr. Peter Jones
Director, Richardson Centre for Functional Foods and Nutraceuticals
(Canada)
A Look At The Future Of Food As Medicine
Dr. Jones, a research scientist and pioneer in the development of nutraceuticals and functional foods, will give us his perspective
on what we can expect in the future for this market trend. Where are the coming breakthroughs, and what are consumers going to
be asking for in the years ahead?
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| 11:45 am - 12:30 pm |
Dr. Michael Heasman
Founder & Editor, "Food For Good"
(UK)
The Impact of Local and Sustainable Food and Farming Trends on Food and Health Marketing
Dr. Heasman's presentation will explore how sustainability issues, trends in local food sourcing, and the Corporate Social
Responsibility agenda are converging to redefine approaches to food and health from production through to consumption.
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| 12:30 pm - 2:30 pm | Farewell Lunch |
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